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5-Year Partnership

Siete Foods

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From the first build to a scalable Shopify ecosystem, we grew alongside Siete.

NINE15 partnered with Siete Foods from the beginning, designing, developing, and continuously optimizing their Shopify experience for five years to support their expansion and evolving e-commerce needs.

CRO UX Design Theme Dev Migrations
35% Faster page load speed
22% Lift in conversion rate
15–30% Increase in add-to-cart rate
5 Year Continuous partnership across design, development & CRO
Siete Foods
01 — The Challenge

Siete Foods was growing fast but needed a more scalable Shopify Plus experience that could handle high traffic, new product drops, and storytelling-rich content without sacrificing speed or brand feel.

02 — Our Approach

NINE15 rebuilt Siete’s eCommerce foundation from the ground up, combining design refinement with deep development optimization. The goal was to balance culture, storytelling, and conversion through a mobile-first, modular design system.

03 — The Result

Through a high-performing and adaptable Shopify ecosystem, Siete evolved from a local family business into a nationally celebrated retail brand. The platform reliably powered major product drops, spikes in demand, and a rapidly expanding catalog—culminating in a $1.2B acquisition by PepsiCo in 2025.

01

Experimentation-Driven UX

Every improvement—from button placement to form layout—validated through A/B testing.

02

Custom Merchandising Components

Quick Add, enhanced collection templates, and richer product discovery tools.

03

Navigation Built on Data

A restructured mega menu informed by click-tracking, heatmaps, and user testing.

04

Optimized for Performance

Faster load times, smoother checkout, and mobile-first refinements.

Services
CRO Onsite Optimizations
User Experience (UX) Design
Custom Shopify Theme Development
Data Migrations
Custom App Development
Ongoing Shopify Support
Features
Cross Sell / Up Sell
Bundles
Subscription
Store Locator
Performance Monitoring Tools

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