DTC that strengthens the whole brand: Shopify design and development, CRO, growth marketing and Klaviyo email & SMS for CPG, food & beverage and personal care brands — built for low-AOV economics, subscriptions, wholesale and retail.
From the first build to a scalable Shopify ecosystem, we grew alongside Siete from family business to national brand — design, development and continuous CRO, through to its acquisition by PepsiCo.
Clear paths through a growing range of chips, tortillas, sauces and seasonings — faster pages and tested add-to-cart paths that make building a basket easy.
A custom content framework that turns education into revenue: recipes and guides that earn search traffic and lead straight into product, plus re-themed templates, performance work and A/B-tested UX.
Fast, expressive Shopify experiences across DTC and wholesale — re-theming, speed work and conversion testing for a brand with a loyal repeat-purchase base and a build-your-own-bundle offer.
Design, Shopify development, conversion rate optimization, growth marketing and lifecycle email & SMS — under one roof, so DTC, subscriptions, wholesale and retail all pull in the same direction.
Appetite-first, brand-led design — product pages, recipe hubs and bundle builders that make a $6 product feel worth shipping.
Shopify Plus builds for DTC, subscriptions and wholesale on one platform — with the integrations that keep fulfillment and retail running.
CPG economics are won on AOV and repeat rate. We test thresholds, bundles, subscription offers and checkout — and keep what wins.
Recipes, ingredients and brand story earn search and social attention that paid alone can’t buy. We build that engine around your store.
Consumables should reorder themselves. Klaviyo flows timed to how fast customers use the product turn trial into habit.
Low price points meet real shipping costs — and shoppers notice: 48% of U.S. adults have abandoned a cart because extra costs like shipping were too high. CPG DTC works when the basket, the threshold and the reorder are designed together.
A single bag or bottle rarely covers fulfillment on its own.
→ Bundles, variety packs & a tested free-shipping thresholdIf customers run out and forget, you pay to acquire them again.
→ Subscribe-and-save plus Klaviyo replenishment flowsMost sales happen on shelves — DTC has to support them, not compete.
→ Where-to-buy locators; DTC as the brand and data channelRetailers and distributors need pricing, terms and reorders.
→ A Shopify B2B portal on the same Plus storeNutrition, allergens and ingredients decide the purchase.
→ PDPs built around nutrition, allergens & ingredients, plus reviews & UGCPeople search for what to make, not for your brand name.
→ A recipe & content hub built for SEO that feeds email
We review your PDPs, bundles, shipping threshold, subscription offer, speed and email program and show you where revenue is leaking.
A prioritized plan — quick wins first, bigger builds sequenced by impact, effort and your launch calendar.
Conversion-first design and Shopify development, shipped in focused sprints.
A/B tests, Klaviyo flows and campaigns, and monthly reporting — so every improvement compounds.
Don't see yours? Ask us directly — we reply within one business day.
We combine design, Shopify Plus development, CRO and Klaviyo lifecycle under one team and have grown CPG brands like Siete Foods — a five-year partnership through its $1.2B acquisition by PepsiCo — Masienda and Pourri.
Yes. Shopify Plus runs DTC, subscriptions, B2B wholesale and POS on one platform — Pourri, for example, sells to consumers and wholesale accounts from the same Shopify setup.
Yes, for different reasons than retail: DTC is where you own the brand experience and first-party data and can test new products — while retail drives volume.
With bundles and variety packs, a free-shipping threshold set by testing rather than guessing, and subscriptions that spread fulfillment cost over more revenue.
Yes — subscribe-and-save with Recharge or Shopify’s native subscriptions, plus Klaviyo replenishment flows timed to how fast customers use the product.
Yes. Shopify Plus B2B gives wholesale buyers price lists, net terms and a buyer portal alongside your DTC storefront.
A store locator and retailer links that send shoppers to the shelf when that’s what they want — so your site supports retail sell-through instead of competing with it.
Recipe and ingredient content earns organic search, gives email something worth sending, and leads straight into product — Masienda’s education-led site is a good example.
Tell us about your brand and store. We'll review it and come back with the three changes we'd make first — whether or not we end up working together.
hello@nine15.comNINE15 — Shopify Plus Partner
Encinitas, California · working with brands across the US
858-775-0221
We'll review your store and reply within one business day.
The tests, flows and fixes we run for clients — shipping-threshold tests, bundle offers, Klaviyo flows — plus first dibs on Commerce Collective invites.
